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	<title>vancouteren.com &#187; eMarketing</title>
	<atom:link href="http://vancouteren.com/blog/category/emarketing/feed/" rel="self" type="application/rss+xml" />
	<link>http://vancouteren.com/blog</link>
	<description>&#34;Logic will get you from A to B. Imagination will take you everywhere.&#34; - Albert Einstein</description>
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		<title>Thinking outside-the-bag</title>
		<link>http://vancouteren.com/blog/2010/04/14/thinking-outside-the-bag/</link>
		<comments>http://vancouteren.com/blog/2010/04/14/thinking-outside-the-bag/#comments</comments>
		<pubDate>Wed, 14 Apr 2010 11:40:36 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[eMarketing]]></category>
		<category><![CDATA[productontwikkeling]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[puma]]></category>
		<category><![CDATA[shoebox]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=590</guid>
		<description><![CDATA[]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>A true green car</title>
		<link>http://vancouteren.com/blog/2010/04/11/a-true-green-car/</link>
		<comments>http://vancouteren.com/blog/2010/04/11/a-true-green-car/#comments</comments>
		<pubDate>Sun, 11 Apr 2010 14:09:53 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[auto]]></category>
		<category><![CDATA[eMarketing]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=588</guid>
		<description><![CDATA[Really like the oranges&#8230;]]></description>
			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="560" height="340" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/0wZ6IFEnfys&amp;hl=en_US&amp;fs=1&amp;rel=0" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="560" height="340" src="http://www.youtube.com/v/0wZ6IFEnfys&amp;hl=en_US&amp;fs=1&amp;rel=0" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>Really like the oranges&#8230;</p>
]]></content:encoded>
			<wfw:commentRss>http://vancouteren.com/blog/2010/04/11/a-true-green-car/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Don&#8217;t try this at home</title>
		<link>http://vancouteren.com/blog/2010/03/11/dont-try-this-at-home/</link>
		<comments>http://vancouteren.com/blog/2010/03/11/dont-try-this-at-home/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 12:42:24 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[auto]]></category>
		<category><![CDATA[eMarketing]]></category>
		<category><![CDATA[fun]]></category>
		<category><![CDATA[bmw]]></category>
		<category><![CDATA[dishes]]></category>
		<category><![CDATA[trick]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=553</guid>
		<description><![CDATA[It might be the oldest trick in the world , but BMW already attracted over 1 million views in one week  with the &#60;pull a tablecloth from under a place setting&#62; trick perfromed by a BMW S1000 RR How to]]></description>
			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="560" height="340" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube-nocookie.com/v/-cM9S2AzU28&amp;hl=en_US&amp;fs=1&amp;rel=0" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="560" height="340" src="http://www.youtube-nocookie.com/v/-cM9S2AzU28&amp;hl=en_US&amp;fs=1&amp;rel=0" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>It might be the oldest trick in the world , but BMW already attracted over 1 million views in one week  with the &lt;pull a tablecloth from under a place setting&gt; trick perfromed by a BMW S1000 RR</p>
<p><a href="http://www.wikihow.com/Pull-a-Tablecloth-from-Under-a-Place-Setting" target="_blank">How to</a></p>
]]></content:encoded>
			<wfw:commentRss>http://vancouteren.com/blog/2010/03/11/dont-try-this-at-home/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Not a refrigerator but a scale&#8230;</title>
		<link>http://vancouteren.com/blog/2010/03/10/not-a-refrigerator-but-a-scale/</link>
		<comments>http://vancouteren.com/blog/2010/03/10/not-a-refrigerator-but-a-scale/#comments</comments>
		<pubDate>Wed, 10 Mar 2010 11:25:46 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[eMarketing]]></category>
		<category><![CDATA[productontwikkeling]]></category>
		<category><![CDATA[body mass]]></category>
		<category><![CDATA[health]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[wifi]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=548</guid>
		<description><![CDATA[We all know most products in our home will be connected to the internet. It&#8217;s only a matter of time. Surprisingly a scale is one of the first products commercially available and not the smart refrigerator that automatically creates your shopping list. This scale is WiFi enabled and automatically registers weight, fat and BMI calculation. For more information visit [...]]]></description>
			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="560" height="340" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube-nocookie.com/v/umEK5Q7hqKs&amp;hl=en_US&amp;fs=1&amp;rel=0" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="560" height="340" src="http://www.youtube-nocookie.com/v/umEK5Q7hqKs&amp;hl=en_US&amp;fs=1&amp;rel=0" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>We all know most products in our home will be connected to the internet. It&#8217;s only a matter of time. Surprisingly a scale is one of the first products commercially available and not the smart refrigerator that automatically creates your shopping list.<br />
This scale is WiFi enabled and automatically registers weight, fat and BMI calculation. For more information visit <a href="http://www.withings.com" target="_blank">withings.com</a></p>
]]></content:encoded>
			<wfw:commentRss>http://vancouteren.com/blog/2010/03/10/not-a-refrigerator-but-a-scale/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>An eye for details</title>
		<link>http://vancouteren.com/blog/2010/03/06/an-eye-for-details/</link>
		<comments>http://vancouteren.com/blog/2010/03/06/an-eye-for-details/#comments</comments>
		<pubDate>Sat, 06 Mar 2010 19:21:27 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[eMarketing]]></category>
		<category><![CDATA[productontwikkeling]]></category>
		<category><![CDATA[ASCII art]]></category>
		<category><![CDATA[gowalla]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=532</guid>
		<description><![CDATA[The gowalla.com homepage was nicely redesigned recently and even the source code is crafted carefully.  Take a look at the gowalla ASCII Art logo.]]></description>
			<content:encoded><![CDATA[<p><a href="http://vancouteren.com/blog/wp-content/uploads/2010/03/Screen-shot-2010-03-06-at-18.26.59.png"><img class="alignnone size-full wp-image-531" title="Screen shot 2010-03-06 at 18.26.59" src="http://vancouteren.com/blog/wp-content/uploads/2010/03/Screen-shot-2010-03-06-at-18.26.59.png" alt="" width="515" height="209" /></a></p>
<p>The <a title="Gowalla homepage" href="http://gowalla.com/" target="_blank">gowalla.com</a> homepage was nicely redesigned recently and even the source code is crafted carefully.  Take a look at the gowalla ASCII Art logo.</p>
]]></content:encoded>
			<wfw:commentRss>http://vancouteren.com/blog/2010/03/06/an-eye-for-details/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Just got faster&#8230;</title>
		<link>http://vancouteren.com/blog/2010/03/06/just-got-faster/</link>
		<comments>http://vancouteren.com/blog/2010/03/06/just-got-faster/#comments</comments>
		<pubDate>Sat, 06 Mar 2010 14:07:19 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[eMarketing]]></category>
		<category><![CDATA[slow]]></category>
		<category><![CDATA[wordpress]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=524</guid>
		<description><![CDATA[People visiting a (cached) page of this blog, can experience up to 493% improvement. Only change so far was installing and activating the WP Super Cache plugin. This should enable this blog to get back into the &#8220;fast lane&#8221; below 1,5 seconds.]]></description>
			<content:encoded><![CDATA[<p><a href="http://vancouteren.com/blog/wp-content/uploads/2010/03/Screen-shot-2010-03-06-at-14.39.47.png"><img class="alignnone size-full wp-image-525" title="Screen shot 2010-03-06 at 14.39.47" src="http://vancouteren.com/blog/wp-content/uploads/2010/03/Screen-shot-2010-03-06-at-14.39.47.png" alt="" width="570" height="393" /></a></p>
<p>People visiting a (cached) page of this blog, can experience up to 493% improvement. Only change so far was installing and activating the <a title="WP Super Cache" href="http://wordpress.org/extend/plugins/wp-super-cache/" target="_blank">WP Super Cache</a> plugin. This should enable this blog to get back into the &#8220;fast lane&#8221; below 1,5 seconds.</p>
]]></content:encoded>
			<wfw:commentRss>http://vancouteren.com/blog/2010/03/06/just-got-faster/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>This blog is too slow&#8230;</title>
		<link>http://vancouteren.com/blog/2010/03/04/this-blog-is-too-slow/</link>
		<comments>http://vancouteren.com/blog/2010/03/04/this-blog-is-too-slow/#comments</comments>
		<pubDate>Wed, 03 Mar 2010 23:47:13 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[eMarketing]]></category>
		<category><![CDATA[slow]]></category>
		<category><![CDATA[wordpress]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=513</guid>
		<description><![CDATA[Compared to other pages on this server, the time required  for database look-ups and the images used, this WordPress blog is respectively slow. The 2.28 seconds required to return the homepage illustrated above is not even a worst case scenario (sometimes it takes more than 4 seconds to load). In the coming weeks we will further look into this and [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://vancouteren.com/blog/wp-content/uploads/2010/03/Screen-shot-2010-03-03-at-23.35.49.png"><img class="alignnone size-large wp-image-514" title="Screen shot 2010-03-03 at 23.35.49" src="http://vancouteren.com/blog/wp-content/uploads/2010/03/Screen-shot-2010-03-03-at-23.35.49-1024x726.png" alt="" width="590" height="419" /></a></p>
<p>Compared to other pages on this server, the time required  for database look-ups and the images used, this WordPress blog is respectively slow. The 2.28 seconds required to return the homepage illustrated above is not even a worst case scenario (sometimes it takes more than 4 seconds to load). In the coming weeks we will further look into this and try to improve.</p>
<p>According to Google Webmaster tools there are already some improvements (but these measurements are only estimates with low accuracy because of the limited data points).</p>
<p><a href="http://vancouteren.com/blog/wp-content/uploads/2010/03/Screen-shot-2010-03-03-at-23.52.50.png"><img class="alignnone size-full wp-image-516" title="Screen shot 2010-03-03 at 23.52.50" src="http://vancouteren.com/blog/wp-content/uploads/2010/03/Screen-shot-2010-03-03-at-23.52.50.png" alt="google webmaster tools - vancouteren.com" width="612" height="129" /></a></p>
<p>There are a lot of resources available on-line:</p>
<ul>
<li><a href="http://wpgarage.com/tips/38-ways-to-optimize-and-speed-up-your-wordpress-blog/" target="_blank">38 ways to optimize and speed up your WordPress blog</a></li>
<li><a href="http://www.technobuzz.net/36-new-wordpress-tips-tricks-tutorials-hacks/" target="_blank">36 New WordPress Tips, Tricks, Tutorials &amp; Hacks</a></li>
<li><a href="http://elliottback.com/wp/why-my-wordpress-site-is-so-much-faster-than-yours/" target="_blank">WordPress Performance: Why My Site Is So Much Faster Than Yours</a></li>
<li>&#8230;</li>
</ul>
<p>Many suggestions are related to reducing the number of php-functions (making the site more static), database look-ups,  HTTP &amp; DNS requests and of course cache-ing. As for now it is not possible to isolate all factors, this will only be an experimental journey.</p>
<p>All your feedback is welcome, feel free to register and provide your feedback and or suggestions.</p>
]]></content:encoded>
			<wfw:commentRss>http://vancouteren.com/blog/2010/03/04/this-blog-is-too-slow/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>When I see an elephant fly</title>
		<link>http://vancouteren.com/blog/2010/02/23/when-i-see-an-elephant-fly/</link>
		<comments>http://vancouteren.com/blog/2010/02/23/when-i-see-an-elephant-fly/#comments</comments>
		<pubDate>Tue, 23 Feb 2010 22:56:56 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[eMarketing]]></category>
		<category><![CDATA[fun]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=487</guid>
		<description><![CDATA[Hard to imagine that seeing an Elephant fly actually could get you into college (Tufts Now Accepts YouTube Videos as Part of College Application) As a reference the original dumbo version from Disney]]></description>
			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="560" height="340" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube-nocookie.com/v/8czhIrPSlio&amp;hl=en_US&amp;fs=1&amp;rel=0" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="560" height="340" src="http://www.youtube-nocookie.com/v/8czhIrPSlio&amp;hl=en_US&amp;fs=1&amp;rel=0" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>Hard to imagine that seeing an Elephant fly actually could get you into college (<a href="http://mashable.com/2010/02/22/tufts-youtube/" target="_blank">Tufts Now Accepts YouTube Videos as Part of College Application</a>)</p>
<p><em>As a reference the original </em><a href="http://en.wikipedia.org/wiki/Dumbo" target="_blank"><em>dumbo</em></a><em> version from Disney </em></p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="480" height="385" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube-nocookie.com/v/GOcVkofa1AU&amp;hl=en_US&amp;fs=1&amp;rel=0" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="480" height="385" src="http://www.youtube-nocookie.com/v/GOcVkofa1AU&amp;hl=en_US&amp;fs=1&amp;rel=0" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Is Google Buzz the commercial version of Google Wave</title>
		<link>http://vancouteren.com/blog/2010/02/10/is-google-buzz-the-commercial-version-of-google-wave/</link>
		<comments>http://vancouteren.com/blog/2010/02/10/is-google-buzz-the-commercial-version-of-google-wave/#comments</comments>
		<pubDate>Wed, 10 Feb 2010 06:41:41 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[eMarketing]]></category>
		<category><![CDATA[buzz]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=466</guid>
		<description><![CDATA[Is Google Buzz the commercial version of Google Wave or could it finally be the twitter killer application?]]></description>
			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="560" height="340" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube-nocookie.com/v/yi50KlsCBio&amp;hl=en_US&amp;fs=1&amp;rel=0" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="560" height="340" src="http://www.youtube-nocookie.com/v/yi50KlsCBio&amp;hl=en_US&amp;fs=1&amp;rel=0" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>Is Google Buzz the commercial version of Google Wave or could it finally be the twitter killer application?</p>
]]></content:encoded>
			<wfw:commentRss>http://vancouteren.com/blog/2010/02/10/is-google-buzz-the-commercial-version-of-google-wave/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Your facebook changed again</title>
		<link>http://vancouteren.com/blog/2010/02/08/your-facebook-changed-again/</link>
		<comments>http://vancouteren.com/blog/2010/02/08/your-facebook-changed-again/#comments</comments>
		<pubDate>Mon, 08 Feb 2010 22:36:29 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[eMarketing]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=458</guid>
		<description><![CDATA[Once more Facebook changed the look and feel of your facebook.com homepage. At first sight, there appears to be more white space, more icons and multiple navigation options, the footer navigation has been removed (this could only have become a standard in case facebook.com would have used it for a couple of more years) For more information from facebook.]]></description>
			<content:encoded><![CDATA[<p><a href="http://vancouteren.com/blog/wp-content/uploads/2010/02/Screen-shot-2010-02-08-at-23.16.251.png"><img class="alignnone size-full wp-image-460" title="Screen shot 2010-02-08 at 23.16.25" src="http://vancouteren.com/blog/wp-content/uploads/2010/02/Screen-shot-2010-02-08-at-23.16.251.png" alt="" width="532" height="217" /></a></p>
<p>Once more Facebook changed the look and feel of your facebook.com homepage. At first sight, there appears to be more white space, more icons and multiple navigation options, the footer navigation has been removed (this could only have become a standard in case facebook.com would have used it for a couple of more years)<br />
<a href="http://www.facebook.com/sitetour/homepage.php" target="_blank">For more information from facebook</a>.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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