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	<title>vancouteren.com &#187; video</title>
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	<link>http://vancouteren.com/blog</link>
	<description>&#34;Logic will get you from A to B. Imagination will take you everywhere.&#34; - Albert Einstein</description>
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		<title>Men with talent, but without real beer</title>
		<link>http://vancouteren.com/blog/2010/04/26/men-with-talent-but-without-real-beer/</link>
		<comments>http://vancouteren.com/blog/2010/04/26/men-with-talent-but-without-real-beer/#comments</comments>
		<pubDate>Mon, 26 Apr 2010 11:36:58 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[fun]]></category>
		<category><![CDATA[beer]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=598</guid>
		<description><![CDATA[]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Thinking outside-the-bag</title>
		<link>http://vancouteren.com/blog/2010/04/14/thinking-outside-the-bag/</link>
		<comments>http://vancouteren.com/blog/2010/04/14/thinking-outside-the-bag/#comments</comments>
		<pubDate>Wed, 14 Apr 2010 11:40:36 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[eMarketing]]></category>
		<category><![CDATA[productontwikkeling]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[puma]]></category>
		<category><![CDATA[shoebox]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=590</guid>
		<description><![CDATA[]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A true green car</title>
		<link>http://vancouteren.com/blog/2010/04/11/a-true-green-car/</link>
		<comments>http://vancouteren.com/blog/2010/04/11/a-true-green-car/#comments</comments>
		<pubDate>Sun, 11 Apr 2010 14:09:53 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[auto]]></category>
		<category><![CDATA[eMarketing]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=588</guid>
		<description><![CDATA[Really like the oranges&#8230;]]></description>
			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="560" height="340" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/0wZ6IFEnfys&amp;hl=en_US&amp;fs=1&amp;rel=0" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="560" height="340" src="http://www.youtube.com/v/0wZ6IFEnfys&amp;hl=en_US&amp;fs=1&amp;rel=0" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>Really like the oranges&#8230;</p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Hallelujah revisited</title>
		<link>http://vancouteren.com/blog/2010/03/30/hallelujah-revisited/</link>
		<comments>http://vancouteren.com/blog/2010/03/30/hallelujah-revisited/#comments</comments>
		<pubDate>Tue, 30 Mar 2010 22:09:41 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[André van Duin]]></category>
		<category><![CDATA[Damien Rice]]></category>
		<category><![CDATA[DWDD]]></category>
		<category><![CDATA[Gabriel Rios]]></category>
		<category><![CDATA[Hallelujah]]></category>
		<category><![CDATA[Jeff Buckley]]></category>
		<category><![CDATA[Leonard Cohen]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=581</guid>
		<description><![CDATA[André agrees you cannot add something to the &#8220;hallelujah&#8221; versions from Jeff Buckley, Leonard Cohen, Damien Rice. Nevertheless a unique cover by André van Duin.]]></description>
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<p>André agrees you cannot add something to the &#8220;hallelujah&#8221; versions from Jeff Buckley, Leonard Cohen, Damien Rice. Nevertheless a unique cover by André van Duin.</p>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The oldest trick in the world, the &#8220;Vespa&#8221; way</title>
		<link>http://vancouteren.com/blog/2010/03/26/the-oldest-trick-in-the-world-the-vespa-way/</link>
		<comments>http://vancouteren.com/blog/2010/03/26/the-oldest-trick-in-the-world-the-vespa-way/#comments</comments>
		<pubDate>Fri, 26 Mar 2010 10:52:40 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[fun]]></category>
		<category><![CDATA[vespa]]></category>
		<category><![CDATA[bmw]]></category>
		<category><![CDATA[dishes]]></category>
		<category><![CDATA[trick]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=576</guid>
		<description><![CDATA[The &#8220;vespa&#8221; version of Don’t try this at home]]></description>
			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="560" height="340" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube-nocookie.com/v/Eh1wnZrSVq8&amp;hl=en_US&amp;fs=1&amp;rel=0" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="560" height="340" src="http://www.youtube-nocookie.com/v/Eh1wnZrSVq8&amp;hl=en_US&amp;fs=1&amp;rel=0" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>The &#8220;vespa&#8221; version of <a href="http://vancouteren.com/blog/2010/03/11/dont-try-this-at-home/" target="_self">Don’t try this at home</a></p>
]]></content:encoded>
			<wfw:commentRss>http://vancouteren.com/blog/2010/03/26/the-oldest-trick-in-the-world-the-vespa-way/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Daan at &#8220;De Wereld Draait Door&#8221;</title>
		<link>http://vancouteren.com/blog/2010/03/23/daan-at-de-wereld-draait-door/</link>
		<comments>http://vancouteren.com/blog/2010/03/23/daan-at-de-wereld-draait-door/#comments</comments>
		<pubDate>Mon, 22 Mar 2010 23:30:30 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[music]]></category>
		<category><![CDATA[Daan]]></category>
		<category><![CDATA[DWDD]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=574</guid>
		<description><![CDATA[]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Don&#8217;t try this at home</title>
		<link>http://vancouteren.com/blog/2010/03/11/dont-try-this-at-home/</link>
		<comments>http://vancouteren.com/blog/2010/03/11/dont-try-this-at-home/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 12:42:24 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[auto]]></category>
		<category><![CDATA[eMarketing]]></category>
		<category><![CDATA[fun]]></category>
		<category><![CDATA[bmw]]></category>
		<category><![CDATA[dishes]]></category>
		<category><![CDATA[trick]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=553</guid>
		<description><![CDATA[It might be the oldest trick in the world , but BMW already attracted over 1 million views in one week  with the &#60;pull a tablecloth from under a place setting&#62; trick perfromed by a BMW S1000 RR How to]]></description>
			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="560" height="340" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube-nocookie.com/v/-cM9S2AzU28&amp;hl=en_US&amp;fs=1&amp;rel=0" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="560" height="340" src="http://www.youtube-nocookie.com/v/-cM9S2AzU28&amp;hl=en_US&amp;fs=1&amp;rel=0" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>It might be the oldest trick in the world , but BMW already attracted over 1 million views in one week  with the &lt;pull a tablecloth from under a place setting&gt; trick perfromed by a BMW S1000 RR</p>
<p><a href="http://www.wikihow.com/Pull-a-Tablecloth-from-Under-a-Place-Setting" target="_blank">How to</a></p>
]]></content:encoded>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Not a refrigerator but a scale&#8230;</title>
		<link>http://vancouteren.com/blog/2010/03/10/not-a-refrigerator-but-a-scale/</link>
		<comments>http://vancouteren.com/blog/2010/03/10/not-a-refrigerator-but-a-scale/#comments</comments>
		<pubDate>Wed, 10 Mar 2010 11:25:46 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[eMarketing]]></category>
		<category><![CDATA[productontwikkeling]]></category>
		<category><![CDATA[body mass]]></category>
		<category><![CDATA[health]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[wifi]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=548</guid>
		<description><![CDATA[We all know most products in our home will be connected to the internet. It&#8217;s only a matter of time. Surprisingly a scale is one of the first products commercially available and not the smart refrigerator that automatically creates your shopping list. This scale is WiFi enabled and automatically registers weight, fat and BMI calculation. For more information visit [...]]]></description>
			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="560" height="340" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube-nocookie.com/v/umEK5Q7hqKs&amp;hl=en_US&amp;fs=1&amp;rel=0" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="560" height="340" src="http://www.youtube-nocookie.com/v/umEK5Q7hqKs&amp;hl=en_US&amp;fs=1&amp;rel=0" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>We all know most products in our home will be connected to the internet. It&#8217;s only a matter of time. Surprisingly a scale is one of the first products commercially available and not the smart refrigerator that automatically creates your shopping list.<br />
This scale is WiFi enabled and automatically registers weight, fat and BMI calculation. For more information visit <a href="http://www.withings.com" target="_blank">withings.com</a></p>
]]></content:encoded>
			<wfw:commentRss>http://vancouteren.com/blog/2010/03/10/not-a-refrigerator-but-a-scale/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google runs classic television commercial</title>
		<link>http://vancouteren.com/blog/2010/02/08/google-runs-classic-television-commercial/</link>
		<comments>http://vancouteren.com/blog/2010/02/08/google-runs-classic-television-commercial/#comments</comments>
		<pubDate>Mon, 08 Feb 2010 20:34:52 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[eMarketing]]></category>
		<category><![CDATA[commercial]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[Parisian Love]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=455</guid>
		<description><![CDATA[The company that became big without advertising, ran a commercial during in the prime time of all (Super bowl) . The &#8220;Parisian Love&#8221; video was already released on youtube in november 09 and viewed over 1 million times before its television premiere. More in business week]]></description>
			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="560" height="340" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube-nocookie.com/v/nnsSUqgkDwU&amp;hl=en_US&amp;fs=1&amp;rel=0" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="560" height="340" src="http://www.youtube-nocookie.com/v/nnsSUqgkDwU&amp;hl=en_US&amp;fs=1&amp;rel=0" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>The company that became big without advertising, ran a commercial during in the prime time of all (Super bowl) . The &#8220;Parisian Love&#8221; video was already released on youtube in november 09 and viewed over 1 million times before its television premiere.</p>
<p><a href="http://www.businessweek.com/news/2010-02-08/google-touts-search-engine-in-minute-long-super-bowl-commercial.html" target="_self">More in business week</a></p>
]]></content:encoded>
			<wfw:commentRss>http://vancouteren.com/blog/2010/02/08/google-runs-classic-television-commercial/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Sir, where can I find the sugar?</title>
		<link>http://vancouteren.com/blog/2010/02/06/sir-where-can-i-find-the-sugar/</link>
		<comments>http://vancouteren.com/blog/2010/02/06/sir-where-can-i-find-the-sugar/#comments</comments>
		<pubDate>Sat, 06 Feb 2010 15:45:27 +0000</pubDate>
		<dc:creator>geert</dc:creator>
				<category><![CDATA[productontwikkeling]]></category>
		<category><![CDATA[card sorting]]></category>
		<category><![CDATA[Colruyt]]></category>
		<category><![CDATA[Delhaize]]></category>
		<category><![CDATA[Philippe Geubels]]></category>
		<category><![CDATA[vegetables]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[wok]]></category>

		<guid isPermaLink="false">http://vancouteren.com/blog/?p=431</guid>
		<description><![CDATA[Delhaize made me wonder Apparently Delhaize Plantijn started with a new classification system by &#8220;task&#8221;?  I noticed something was wrong when looking for vegetables to be used in a wok at the vegetables-corner. Wrong, I needed to look for this in the wok-corner. (I know one cannot hyperlink in real life but a small sign could have [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Delhaize made me wonder</strong><br />
Apparently Delhaize Plantijn started with a new classification system by &#8220;task&#8221;?  I noticed something was wrong when looking for vegetables to be used in a wok at the vegetables-corner. Wrong, I needed to look for this in the wok-corner. (I know one cannot hyperlink in real life but a small sign could have done the trick.) I wonder whether they applied card-sorting for this? btw the former vegetable corner is still in place but without the wok vegetables, but I guess duplication is also more difficult off-line.</p>
<p style="text-align: center;"><a href="http://vancouteren.com/blog/wp-content/uploads/2010/02/p_2048_1536_43ADF069-79AB-4576-A13E-BAD1A698586B-e1265471397496.jpeg"><img class="size-medium wp-image-430   aligncenter" title="p_2048_1536_43ADF069-79AB-4576-A13E-BAD1A698586B.jpeg" src="http://vancouteren.com/blog/wp-content/uploads/2010/02/p_2048_1536_43ADF069-79AB-4576-A13E-BAD1A698586B-e1265471397496-229x300.jpg" alt="" width="229" height="300" /></a></p>
<p>It made me think of a joke by Philippe Geubels (a former Colruyt employee), describing a scene in a Colruyt (Belgian hard discounter) where a customer walks up to him:</p>
<p><em>Customer: &#8220;Sir, where can I find the Sugar?&#8221;<br />
Employee: &#8220;Under the &#8216;S&#8217;!&#8221;</em></p>
<p><em>(Video in dutch &#8211; 2:48)<br />
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